DESIGN THINKING
What is design? It’s not the color, font and layout. It’t the research, thinking and decision making that informs a product or solution. A designer thinks in a way that transforms businesses, products and systems to improve lives. We create ecosystems of service and process and it starts with solid design research.
Below are simple concept sketches for the IDEO Design Thinking Certificate program. This demonstrated research that includes product design iteration - in this case, a BART platform autonomous pod entry and valet system.
